Social Media Queens: How Social Media Has Sharpened Praise Atukunda's Marketing Skills

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Praise Atukunda, a youthful student at Mukono based Uganda Christian University (UCU) has social media to thank for her experience in digital marketing at the moment and much more.

From landing a job with an online ticket platform (Ugtickets), Atukunda says the platforms on social media have exposed her to so many friends that have since been instrumental in her journey and usage of the same.

Standing at 12.5K followers on Twitter and 3.8K on Instagram, she has been able to master the art of communicating with her followers and getting them to engage with topics she suggests to them which according to her is a plus in marketing.

Atukunda believes online platforms are the future of communications in Uganda because so many Ugandans are getting to own smart phones and with affordable internet bundles, the whole populace will be online.

“Unlike traditional media, you get to choose what you view on social media which is really the catchy thing about it. Why would someone not want to be on such a platform?” she pondered.

Atukunda said she is a regular user of MTN Pulse internet bundles and credited the data plan for always thinking about the youth in such ways. “Pulse is much more than just internet bundles and it properly describes young people. Keep it up!” she said. Load Pulse data bundles by dialing *157# on your phone to connect with Atukunda and other young people online.